| St. Regis Abu Dhabi Corniche |
| Sofitel Abu Dhabi Corniche |
| Desert Islands Resort& Spa by Anantara |
| Crowne Plaza Hotels – Resorts Abu Dhabi |
| Hotel Inter Continental Abu Dhabi |
| Le Royal Meridien Abu Dhabi |
| Qasr Al Sarab by Anantara |
| Radisson Blu Hotel Abu Dhabi Yas Island |
| Shangri-La Hotel Quaryat Al Beri Abu Dhabi |
| Sheraton Dubai Creek Hotel & Towers |
| Advertising Specifications |
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Advertorials
Client must supply the following material:
Text – Full page: 150 words. Half page: 75
words. Finished, edited copy in MS Word on
CD or email.
Images – Full page: 3-4 images. Half page:
2-3 images. Transparencies, quality prints
or hi-res (300dpi TIFF) digital images via
CD, FTP or email.
Any scans required incur a $50 fee.
Logo (optional) – One logo per advertorial.
High-res digital logo (CMYK TIFF or EPS)
supplied via CD, FTP or email.
Contact details – All necessary address
details, including correct business name,
telephone, email and website address if
applicable.
The Welcome To art department reserves
the right to reject any images that are rescanned,
scratched or are determined to be
of poor quality. Editorial will be corrected
where necessary to conform to the
standards of the Welcome To Series.
The layout of the page, design and
fonts used for advertorials is set by
the Welcome To art department and
cannot be altered. Design is entirely
at the discretion of the Welcome To art
department in order to conform to the
standards of the Welcome To series. Once
material is submitted, it will be edited and
laid out onto the advertorial grid designed
for the publication.
Proofing of advertorials
Clients are granted two proofs for
advertorials. Changes made to
advertorials beyond the second proof
at the client’s request will incur an
additional fee.
All material (text, images, logos, contact
details) must be submitted prior to
design of the fi rst proof. New material
cannot be submitted beyond this point,
unless requested by the Welcome To art
department.
Proof 1 – Clients will be required to check
editorial and address details for accuracy,
and that the correct image/s have been
used.
Proof 2 – If necessary, clients have the
opportunity to check that the requested
changes from Proof 1 have been made. This
is the fi nal opportunity to make changes.
Sending PDFs electronically is the preferred
method of proofi ng. For clients who are
unable to read PDFs, a black and white laser
printed version will be supplied. Chemical
proofs cannot be supplied.
Once alterations have been made, the
client is required to sign off by the material
deadline as listed on their contract.
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The Welcome To series is governed by a
strict production schedule for the benefit
of all advertisers. To avoid delaying
publication, if the client declines to sign off
by the advised deadline, the most recently
altered version of their advertorial will be
deemed ready and printed accordingly.
Advertisements designed by the
Welcome To art department
Client must supply the following material:
Images – Transparencies, quality prints or
hi-res (300dpi, CMYK TIFF) digital images
via CD , FTP or email. Any scans required
incur a $50 fee. Only images to be used
should be included.
Comprehensive brief – Detailing position of
images, text, logos, etc.
Proofi ng of advertisements
Please refer to the procedure used in the
proofi ng of advertorials.
Advertisements designed by agency
or other
We will only accept artwork in the following
formats in versions equal to or below:
QuarkXPress 6.5, Adobe InDesign CS 2,
Adobe Illustrator CS 2, Adobe Photoshop
CS 2. CMYK colour must be used
throughout. No spot colours permitted. All
scans, logos, illustrations and fonts used
in both the layout document and EPS fi les
must be supplied. Adobe Acrobat PDF
version 6.0 or 7.0 composite fi les. Note:
guidelines for the production of hi-res, print
quality PDF fi les must be obtained from our
art department.
Any format not listed above must be
discussed with our art department to
determine if conversion is possible. If
supplying fi les requiring conversion, the
client accepts responsibility for the fi nal
output quality. The client will incur charges
for converting the fi le.
Any advertisement, which in the opinion
of the publisher could be confused with
editorial, will be modifi ed to include “Advertisement” or similar wording in a
prominent position within the advertising
space.
All artwork should be supplied in fi nal form
and on CD (CDR, CDRW or Zip) or via FTP
or email, together with a colour printout as
a reference.
Please forward material to:
InterCommunications Advertising FZ LLC
P.O. Box 55894 Dubai.
Tel - +9714 2281977. Fax. +9714 2218734
Cel - +97155 6025165
Email- adil1@emirates.net.ae; achinoy@mac.com
www.intercomadv.com
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